J Balvin is set to headline a concert in Fortnite on Halloween.
The event, titled Fortnitemares, will feature new gameplay and in-game rewards. Using cross reality technology, Balvin will appear on the Party Royale stage at 6 p.m. PT on Oct. 31 and perform his hits including new song “La Luz” with Panamanian singer Sech.
J Balvin in a statement, “I am always looking for innovative ways to connect with fans that have been so incredibly supportive of my career and music, as well as gain exposure to future fans. Partnering with Fortnite is an out of this world way to perform a concert in 2020.”
Epic Games’ free-to-play battle royale game Fortnite, which has over 350 million registered users, has hosted numerous musical artists on its virtual stages, from Travis Scott to rapper Dominic Fike and singer Anderson .Paak.
Back in June, Christopher Nolan’s films Inception, Batman Begins and The Prestige were also shown in the game during a themed movie night.
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